The CW hopes to win new viewers with Sarah Michelle Gellar in “Ringer.” It’s the most important series in the network’s young history. The network’s two other scripted series come from successful producers: “The Secret Circle” (Kevin Williamson) and “Hart of Dixie” (Jonathan Schwartz and Stephanie Savage).
Ringer, Sept. 13
Sarah Michelle Gellar, in her highly-anticipated return to series TV, has taken on an ambitious role. Buffy The Vampire Slayer plays identical twins — a woman, who, after witnessing a murder, goes on the run and hides out by assuming the life of her wealthy identical twin sister — only to learn that her sister’s seemingly idyllic life is just as complicated and dangerous as the one she’s trying to leave behind. “Ringer is the perfect balance of what audiences want to see me do,” Gellar told EW. “It’s Cruel Intentions meets Buffy.” Originally picked up by CBS, Ringer was switched to The CW, which is the best thing that could have happened. More freedom, lower expectations. The CW hopes the series will expand its audience.